How To Start Investing in Canada | What to invest in and what strategy to follow?

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How To Start Investing in Canada


Investing in Canada can be a great way to build wealth and secure your financial future. However, for many people, the process of getting started can be overwhelming. In this article, we’ll cover everything you need to know to start investing in Canada, including what to invest in, what strategy to follow, and how to get started.

First and foremost, it’s important to understand that investing is a long-term process. It’s not something that you can do overnight and expect to see immediate results. Instead, it’s a gradual process that requires patience, discipline, and a well-thought-out plan.

When it comes to what to invest in, there are a few different options available to Canadian investors. Some popular choices include:

Different options available for investing in Canada

Stocks are shares of ownership in a company. When you buy a stock, you become a shareholder and have the potential to earn money through dividends and capital gains (the difference between what you paid for the stock and what you sell it for).

Bonds are a type of debt security. When you buy a bond, you are essentially lending money to a company or government. In return, you receive interest payments and your principal back at maturity.

Mutual funds are a type of investment that pools money from multiple investors to buy a diversified portfolio of stocks, bonds, and other securities.

Exchange-traded funds or ETFs are similar to mutual funds in that they also provide diversification, but they trade like stocks on an exchange.

Real estate can be a great way to invest your money, although it can be a bit more complicated than other types of investments.

When it comes to determining which type of investment is right for you, it’s important to consider your goals, risk tolerance, and time horizon. For example, if you’re a conservative investor with a low-risk tolerance, bonds may be a better choice than stocks. On the other hand, if you’re a more aggressive investor with a long-term time horizon, stocks may be a better choice.

Follow a Strategy

Once you’ve determined what to invest in, the next step is to develop a strategy. There are many different investment strategies to choose from, but one popular approach is to follow a “buy and hold” strategy. This means that you buy a diversified portfolio of investments and hold on to them for the long term, rather than trying to time the market or make frequent trades.

Another popular strategy is dollar-cost averaging. This involves investing a set amount of money at regular intervals, regardless of the price. By doing this, you’ll be buying more shares when prices are low and fewer shares when prices are high, which can help to reduce the overall cost of your investment.

Open a Brokerage Account

Now that you know what to invest in and what strategy to follow, it’s time to get started. The easiest way to start investing in Canada is to open a brokerage account. A brokerage account allows you to buy and sell investments, such as stocks, bonds, and mutual funds. There are many different online brokerage options available in Canada, such as Questrade, TD Direct Investing, and RBC Direct Investing.

Once you’ve opened a brokerage account, you’ll need to fund it with money that you’re willing to invest. From there, you can start buying and selling investments according to your strategy.


Investing in Canada is a smart way to grow your wealth and secure your financial future. But it’s important to keep in mind that it’s a long-term process that requires patience, discipline, and a solid plan. By identifying your goals, risk tolerance, and time horizon, you can determine what types of investments are right for you. Additionally, by following a strategy such as buy-and-hold or dollar-cost averaging, you can increase your chances of success. Finally, opening a brokerage account and funding it with money you’re willing to invest is the first step to start investing in Canada. Remember to always do your own research and consult with a financial advisor before making any investment decisions.

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